Factors influencing loyalty in hotels' fine dining restaurants moderated by switching cost

v ABSTRACT Many studies have been conducted on developing loyalty model in hospitality and restaurant industry, but the inhibiting factors of restaurant customer switching have yet to be identified. To maintain loyalty the literature has proven that customer satisfaction is connected positively to l...

詳細記述

保存先:
書誌詳細
第一著者: Naderian, Anahita
フォーマット: 学位論文
言語:English
出版事項: 2017
主題:
オンライン・アクセス:http://eprints.utm.my/id/eprint/79242/1/AnahitaNaderianPFM2017.pdf
http://eprints.utm.my/id/eprint/79242/
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