Exploring factors that influence customer engagement in value co-creation in higher education institutions using online platforms
Higher Education Institutions (HEIs) can be described as a container that encompasses strong knowledgeable minds and experienced individuals. It is one of the service sectors comprised of a huge number of individuals who are attached for life with Higher Education Institutions and possess resources...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Asian Research Publishing Network
2016
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| Subjects: | |
| Online Access: | http://eprints.utm.my/id/eprint/72183/1/AzizahAbdulRahman2016_ExploringFactorsthatInfluenceCustomer.pdf http://eprints.utm.my/id/eprint/72183/ https://www.scopus.com/inward/record.uri?eid=2-s2.0-84984890169&partnerID=40&md5=c8ed264f3401fb988447131eb7cdd6e2 |
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