Relationship between eye behaviour during conceptual stage design process and the level of creativity

In the past few years, several experiments in cognitive science, human-computer interaction, and marketing research impressively showed that eye tracking is a powerful research method to gain deeper insights into human behavior. In Engineering Design field, various studies have been conducted...

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Bibliographic Details
Main Authors: Y. M., Fadzli, Mohd. Yusof, Nor Fasiha, F. N., Norlisa
Format: Conference or Workshop Item
Published: UTM 2016
Subjects:
Online Access:http://eprints.utm.my/id/eprint/66948/
http://mech.utm.my/mcme/
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