Service quality measurement: a review
Service quality measurement is one of the significant measurement tools for firms to understand consumers’ needs and wants by analyzing the experience of consumers and customers’ satisfaction on the services provided. Although there is no general agreement on one particular model used as the measure...
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| Main Authors: | , , |
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| Format: | Article |
| Published: |
Human Resource Management Academic Research Society
2015
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| Subjects: | |
| Online Access: | http://eprints.utm.my/id/eprint/60412/ http://dx.doi.org/10.6007/IJARBSS/v5-i2/1484 |
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