Measuring the Malindo airline passenger’s satisfaction
Quality of service has become a tool to improve the passenger’s value that lead to their satisfaction level and retains loyalty. This study conducted in evaluating the Malindo Airline passenger’s satisfaction of Low Cost Carrier (LCC) in Malaysia. The purpose of this research is to evaluate the leve...
Saved in:
Main Authors: | , , |
---|---|
Format: | Article |
Language: | English |
Published: |
The Canadian Center of Science and Education
2015
|
Subjects: | |
Online Access: | http://eprints.utm.my/id/eprint/58519/1/LeeHuaLi2015_MeasuringtheMalindoAirlinePassenger%E2%80%99s.pdf http://eprints.utm.my/id/eprint/58519/ http://dx.doi.org/10.5539/ass.v11n18p233 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
id |
my.utm.58519 |
---|---|
record_format |
eprints |
spelling |
my.utm.585192021-09-14T02:36:10Z http://eprints.utm.my/id/eprint/58519/ Measuring the Malindo airline passenger’s satisfaction Wahab, Zakaria Sukati, Inda Lee, Hua Li HA Statistics HF Commerce Quality of service has become a tool to improve the passenger’s value that lead to their satisfaction level and retains loyalty. This study conducted in evaluating the Malindo Airline passenger’s satisfaction of Low Cost Carrier (LCC) in Malaysia. The purpose of this research is to evaluate the level of quality of service provided by Malindo Airline. In addition, the aim of this study is to identify the impact of quality of service and Malindo Airline passenger’s satisfaction. The sample for this research is the passenger’s of Malindo Airline in Kuala Lumpur. Convenience sampling was used in this study. Questionnaires have been distributed to 200 respondents in Subang Jaya Airport and KLIA 2. SPSS version 18.0 was used to analyse the data collected. Descriptive analysis, Pearson correlation, multiple regression, model are used to test on the impact of quality of service on Malindo Airline passenger’s satisfaction. The results showed that there is a positive correlation between quality of service and Malindo Airline passenger’s satisfaction among passenger’s of Malindo Airline. The Canadian Center of Science and Education 2015-06-05 Article PeerReviewed application/pdf en http://eprints.utm.my/id/eprint/58519/1/LeeHuaLi2015_MeasuringtheMalindoAirlinePassenger%E2%80%99s.pdf Wahab, Zakaria and Sukati, Inda and Lee, Hua Li (2015) Measuring the Malindo airline passenger’s satisfaction. Asian Social Science, 11 (18). pp. 233-245. ISSN 1911-2017 http://dx.doi.org/10.5539/ass.v11n18p233 DOI:10.5539/ass.v11n18p233 |
institution |
Universiti Teknologi Malaysia |
building |
UTM Library |
collection |
Institutional Repository |
continent |
Asia |
country |
Malaysia |
content_provider |
Universiti Teknologi Malaysia |
content_source |
UTM Institutional Repository |
url_provider |
http://eprints.utm.my/ |
language |
English |
topic |
HA Statistics HF Commerce |
spellingShingle |
HA Statistics HF Commerce Wahab, Zakaria Sukati, Inda Lee, Hua Li Measuring the Malindo airline passenger’s satisfaction |
description |
Quality of service has become a tool to improve the passenger’s value that lead to their satisfaction level and retains loyalty. This study conducted in evaluating the Malindo Airline passenger’s satisfaction of Low Cost Carrier (LCC) in Malaysia. The purpose of this research is to evaluate the level of quality of service provided by Malindo Airline. In addition, the aim of this study is to identify the impact of quality of service and Malindo Airline passenger’s satisfaction. The sample for this research is the passenger’s of Malindo Airline in Kuala Lumpur. Convenience sampling was used in this study. Questionnaires have been distributed to 200 respondents in Subang Jaya Airport and KLIA 2. SPSS version 18.0 was used to analyse the data collected. Descriptive analysis, Pearson correlation, multiple regression, model are used to test on the impact of quality of service on Malindo Airline passenger’s satisfaction. The results showed that there is a positive correlation between quality of service and Malindo Airline passenger’s satisfaction among passenger’s of Malindo Airline. |
format |
Article |
author |
Wahab, Zakaria Sukati, Inda Lee, Hua Li |
author_facet |
Wahab, Zakaria Sukati, Inda Lee, Hua Li |
author_sort |
Wahab, Zakaria |
title |
Measuring the Malindo airline passenger’s satisfaction |
title_short |
Measuring the Malindo airline passenger’s satisfaction |
title_full |
Measuring the Malindo airline passenger’s satisfaction |
title_fullStr |
Measuring the Malindo airline passenger’s satisfaction |
title_full_unstemmed |
Measuring the Malindo airline passenger’s satisfaction |
title_sort |
measuring the malindo airline passenger’s satisfaction |
publisher |
The Canadian Center of Science and Education |
publishDate |
2015 |
url |
http://eprints.utm.my/id/eprint/58519/1/LeeHuaLi2015_MeasuringtheMalindoAirlinePassenger%E2%80%99s.pdf http://eprints.utm.my/id/eprint/58519/ http://dx.doi.org/10.5539/ass.v11n18p233 |
_version_ |
1712285037166067712 |
score |
13.160551 |