Measuring the Malindo airline passenger’s satisfaction

Quality of service has become a tool to improve the passenger’s value that lead to their satisfaction level and retains loyalty. This study conducted in evaluating the Malindo Airline passenger’s satisfaction of Low Cost Carrier (LCC) in Malaysia. The purpose of this research is to evaluate the leve...

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Bibliographic Details
Main Authors: Wahab, Zakaria, Sukati, Inda, Lee, Hua Li
Format: Article
Language:English
Published: The Canadian Center of Science and Education 2015
Subjects:
Online Access:http://eprints.utm.my/id/eprint/58519/1/LeeHuaLi2015_MeasuringtheMalindoAirlinePassenger%E2%80%99s.pdf
http://eprints.utm.my/id/eprint/58519/
http://dx.doi.org/10.5539/ass.v11n18p233
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