The shopping mall servicescape affects customer satisfaction
A comprehensive, attractive and well-functioning physical environment of the ‘servicescape’ in shopping malls can affect the level of customer satisfaction. Furthermore, issues with the servicescape in shopping malls, such as fewer parking spaces, dysfunctional closed-circuit television (CCTV), lack...
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| Main Authors: | , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2012
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| Subjects: | |
| Online Access: | http://eprints.utm.my/id/eprint/40033/1/THE_SHOPPING_MALL_SERVICESCAPE_AFFECTS_CUSTOMER_SA.pdf http://eprints.utm.my/id/eprint/40033/ https://www.researchgate.net/publication/267406194_THE_SHOPPING_MALL_SERVICESCAPE_AFFECTS_CUSTOMER_SATISFACTION |
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