Customer relationship management in small and medium sized hotels
Applying some "beneficial technologies" on "Small and Medium Enterprises (SMEs)" will have crucial benefits in the structure of these enterprises. For this paper, Customer Relationship Management (CRM) would be as the technology and SMEs would be the small and medium sized hotels...
Saved in:
| Main Authors: | , , |
|---|---|
| 格式: | Book Section |
| 出版: |
Taylor & Francis Group
2012
|
| 主题: | |
| 在线阅读: | http://eprints.utm.my/id/eprint/34540/ https://www.researchgate.net/publication/281090027_Customer_Relationship_Management_in_Small_and_Medium_Sized_Hotels |
| 标签: |
添加标签
没有标签, 成为第一个标记此记录!
|