Review On Expectancy Disconfirmation Theory (EDT) Model In B2C E-Commerce

• 主要な著者: Elkhani, Naeimeh, Bakri, Aryati
• フォーマット: 論文
• 言語: English; English
• 出版事項: Penerbit UTM 2012
• 主題: QA75 Electronic computers. Computer science
• オンライン･アクセス: http://eprints.utm.my/id/eprint/33036/1/Pub12_ExpectancyDisconfirmationTheory_inB2C_eCommerce_amend.pdf; http://eprints.utm.my/id/eprint/33036/2/AryatiBakri2012_ReviewonExpectancyDisconfirmationTheory.pdf; http://eprints.utm.my/id/eprint/33036/; http://seminar.spaceutm.edu.my/jisri/download/F_FinalPublished/Pub12_ExpectancyDisconfirmationTheory_inB2C_eCommerce_amend.pdf

This study focuses on a review of “Expectancy Disconfirmation Theory” (EDT) as a famous theory in measuring customer’s satisfaction. In today’s competitive e-marketplace, e-businesses that determine an efficient strategic think behind their e-commerce activities involve designing a qualified website...