Implementation differentiating and positioning strategy for market offering in Malaysian market : case study in UMW Toyota Motor Sdn. Bhd.
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2003
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| Online Access: | http://eprints.utm.my/id/eprint/19078/ |
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my.utm.190782011-11-30T04:27:56Z http://eprints.utm.my/id/eprint/19078/ Implementation differentiating and positioning strategy for market offering in Malaysian market : case study in UMW Toyota Motor Sdn. Bhd. Chew, Boon Cheong Unspecified 2003 Thesis NonPeerReviewed Chew, Boon Cheong (2003) Implementation differentiating and positioning strategy for market offering in Malaysian market : case study in UMW Toyota Motor Sdn. Bhd. Masters thesis, Universiti Teknologi Malaysia, Faculty of Management and Human Resource Development. |
| institution |
Universiti Teknologi Malaysia |
| building |
UTM Library |
| collection |
Institutional Repository |
| continent |
Asia |
| country |
Malaysia |
| content_provider |
Universiti Teknologi Malaysia |
| content_source |
UTM Institutional Repository |
| url_provider |
http://eprints.utm.my/ |
| topic |
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| spellingShingle |
Unspecified Chew, Boon Cheong Implementation differentiating and positioning strategy for market offering in Malaysian market : case study in UMW Toyota Motor Sdn. Bhd. |
| format |
Thesis |
| author |
Chew, Boon Cheong |
| author_facet |
Chew, Boon Cheong |
| author_sort |
Chew, Boon Cheong |
| title |
Implementation differentiating and positioning strategy for market offering in Malaysian market : case study in UMW Toyota Motor Sdn. Bhd. |
| title_short |
Implementation differentiating and positioning strategy for market offering in Malaysian market : case study in UMW Toyota Motor Sdn. Bhd. |
| title_full |
Implementation differentiating and positioning strategy for market offering in Malaysian market : case study in UMW Toyota Motor Sdn. Bhd. |
| title_fullStr |
Implementation differentiating and positioning strategy for market offering in Malaysian market : case study in UMW Toyota Motor Sdn. Bhd. |
| title_full_unstemmed |
Implementation differentiating and positioning strategy for market offering in Malaysian market : case study in UMW Toyota Motor Sdn. Bhd. |
| title_sort |
implementation differentiating and positioning strategy for market offering in malaysian market : case study in umw toyota motor sdn. bhd. |
| publishDate |
2003 |
| url |
http://eprints.utm.my/id/eprint/19078/ |
| _version_ |
1643647048489107456 |
| score |
13.18916 |