Holdings: Green Marketing Strategy to Enhance Corporate Image: Case Study in Umw Toyota Motor Sdn Bhd

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Bibliographic Details
Main Authors:	Boon Cheong Chew, Syaiful Rizal, Hamid, Rosbadiah, Mohd Nawi, Hafizzudin, Muzaimi
Format:	Article
Language:	English
Published:	School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP) 2017
Subjects:	Green Marketing Strategy Green Corporate Image Green awareness Automotive industry
Online Access:	http://dspace.unimap.edu.my:80/xmlui/handle/123456789/49181
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