Measuring public understanding on Tenaga Nasional Berhad (TNB) electricity bills using ordered probit model

Abstract. In 2016, Tenaga Nasional Berhad (TNB) had introduced an upgrade in its Billing and Customer Relationship Management (BCRM) as part of its long-term initiative to provide its customers with greater access to billing information. This includes information on real and suggested power consumpt...

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التفاصيل البيبلوغرافية
المؤلف الرئيسي: Dr. Wan Nur Rahini Aznie
التنسيق: مقال
اللغة:English
منشور في: Universiti Sains Islam Malaysia 2017
الوصول للمادة أونلاين:http://ddms.usim.edu.my:80/jspui/handle/123456789/15461
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spelling my.usim-154612017-11-23T03:14:06Z Measuring public understanding on Tenaga Nasional Berhad (TNB) electricity bills using ordered probit model Dr. Wan Nur Rahini Aznie Abstract. In 2016, Tenaga Nasional Berhad (TNB) had introduced an upgrade in its Billing and Customer Relationship Management (BCRM) as part of its long-term initiative to provide its customers with greater access to billing information. This includes information on real and suggested power consumption by the customers and further details in their billing charges. This information is useful to help TNB customers to gain better understanding on their electricity usage patterns and items involved in their billing charges. Up to date, there are not many studies done to measure public understanding on current electricity bills and whether this understanding could contribute towards positive impacts. The purpose of this paper is to measure public understanding on current TNB electricity bills and whether their satisfaction towards energy-related services, electricity utility services, and their awareness on the amount of electricity consumed by various appliances and equipment in their home could improve this understanding on the electricity bills. Both qualitative and quantitative research methods are used to achieve these objectives. A total of 160 respondents from local universities in Malaysia participated in a survey used to collect relevant information. Using Ordered Probit model, this paper finds respondents that are highly satisfied with the electricity utility services tend to understand their electricity bills better. The electric utility services include management of electricity bills and the information obtained from utility or non-utility supplier to help consumers manage their energy usage or bills. Based on the results, this paper concludes that the probability to understand the components in the monthly electricity bill increases as respondents are more satisfied with their electric utility services and are more capable to value the energy-related services. 2017-11-23T03:14:06Z 2017-11-23T03:14:06Z 2017 Article http://ddms.usim.edu.my:80/jspui/handle/123456789/15461 en Universiti Sains Islam Malaysia
institution Universiti Sains Islam Malaysia
building USIM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universit Sains Islam i Malaysia
content_source USIM Institutional Repository
url_provider http://ddms.usim.edu.my/
language English
description Abstract. In 2016, Tenaga Nasional Berhad (TNB) had introduced an upgrade in its Billing and Customer Relationship Management (BCRM) as part of its long-term initiative to provide its customers with greater access to billing information. This includes information on real and suggested power consumption by the customers and further details in their billing charges. This information is useful to help TNB customers to gain better understanding on their electricity usage patterns and items involved in their billing charges. Up to date, there are not many studies done to measure public understanding on current electricity bills and whether this understanding could contribute towards positive impacts. The purpose of this paper is to measure public understanding on current TNB electricity bills and whether their satisfaction towards energy-related services, electricity utility services, and their awareness on the amount of electricity consumed by various appliances and equipment in their home could improve this understanding on the electricity bills. Both qualitative and quantitative research methods are used to achieve these objectives. A total of 160 respondents from local universities in Malaysia participated in a survey used to collect relevant information. Using Ordered Probit model, this paper finds respondents that are highly satisfied with the electricity utility services tend to understand their electricity bills better. The electric utility services include management of electricity bills and the information obtained from utility or non-utility supplier to help consumers manage their energy usage or bills. Based on the results, this paper concludes that the probability to understand the components in the monthly electricity bill increases as respondents are more satisfied with their electric utility services and are more capable to value the energy-related services.
format Article
author Dr. Wan Nur Rahini Aznie
spellingShingle Dr. Wan Nur Rahini Aznie
Measuring public understanding on Tenaga Nasional Berhad (TNB) electricity bills using ordered probit model
author_facet Dr. Wan Nur Rahini Aznie
author_sort Dr. Wan Nur Rahini Aznie
title Measuring public understanding on Tenaga Nasional Berhad (TNB) electricity bills using ordered probit model
title_short Measuring public understanding on Tenaga Nasional Berhad (TNB) electricity bills using ordered probit model
title_full Measuring public understanding on Tenaga Nasional Berhad (TNB) electricity bills using ordered probit model
title_fullStr Measuring public understanding on Tenaga Nasional Berhad (TNB) electricity bills using ordered probit model
title_full_unstemmed Measuring public understanding on Tenaga Nasional Berhad (TNB) electricity bills using ordered probit model
title_sort measuring public understanding on tenaga nasional berhad (tnb) electricity bills using ordered probit model
publisher Universiti Sains Islam Malaysia
publishDate 2017
url http://ddms.usim.edu.my:80/jspui/handle/123456789/15461
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