International Strategic Marketing Plan for a Multinational Manufacturing Company

Over the last decade, polymers reinforced with natural fibres composites have been getting an increasing attention from the academic world and various industries. Natural fibres are prospective reinforcing materials and their usage until now has been more traditional than technical. The attractiv...

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Main Author: Ng, Jacky Fock Thiam
Format: Project Paper Report
Language:English
English
Published: 1997
Online Access:http://psasir.upm.edu.my/id/eprint/7799/1/GSM_1997_8_A.pdf
http://psasir.upm.edu.my/id/eprint/7799/
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spelling my.upm.eprints.77992012-03-14T07:42:10Z http://psasir.upm.edu.my/id/eprint/7799/ International Strategic Marketing Plan for a Multinational Manufacturing Company Ng, Jacky Fock Thiam Over the last decade, polymers reinforced with natural fibres composites have been getting an increasing attention from the academic world and various industries. Natural fibres are prospective reinforcing materials and their usage until now has been more traditional than technical. The attractive features of natural fibres are their low cost, lightweight, high specific modulus, renewability and biodegradability. Oil palm empty fruit bunches (OPEFB) are readily available in large quantities in palm oil mills. The fact is oil palm fibre (OPF) can be obtained directly from natural resource, cheap and also has advantages due to their renewable nature, low cost, and easy availability. This study was aim to determine the tensile and flexural properties of oil palm fibre-thermoset composites. Oil palm fibre/phenol formaldehyde (OPF/PF) composites and oil palm fibre reinforced epoxy (OPF/Epoxy) composites were fabricated to carry out the determination of mechanical properties. The composites were prepared by volume fraction of 40%, 50% and 60% for OPF/PF while for OPF/epoxy were 5%, 10%, 15% and 20%. Composites were cut based on the ASTM D638 for tensile testing and ASTM D790 flexural testing. The testing was conducted on a Universal Testing Machine while the interfacial adhesion between fibre and matrix were observed using the scanning electron microscopy (SEM). Results from tensile and flexural tests of OPF/PF composites showed an increasing trend of tensile and flexural strengths as the volume fraction of fibre was increased. From the scattered values, it is found that the highest tensile and flexural strengths for OPF/PF composites were obtained at 60% volume fraction, in average. The results of tensile and flexural tests for OPF/Epoxy composites showed that by the addition of fibre content, the tensile and flexural strength was decreased compared to pure epoxy resin (0% fibre). It has been notice that to obtain the optimum tensile and flexural properties was found at the volume fraction of 5%. It is also found that the dispersion of fibre and interfacial adhesion between fibre – matrix can affect the mechanical properties of the composites. 1997 Project Paper Report NonPeerReviewed application/pdf en http://psasir.upm.edu.my/id/eprint/7799/1/GSM_1997_8_A.pdf Ng, Jacky Fock Thiam (1997) International Strategic Marketing Plan for a Multinational Manufacturing Company. [Project Paper Report] English
institution Universiti Putra Malaysia
building UPM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Putra Malaysia
content_source UPM Institutional Repository
url_provider http://psasir.upm.edu.my/
language English
English
description Over the last decade, polymers reinforced with natural fibres composites have been getting an increasing attention from the academic world and various industries. Natural fibres are prospective reinforcing materials and their usage until now has been more traditional than technical. The attractive features of natural fibres are their low cost, lightweight, high specific modulus, renewability and biodegradability. Oil palm empty fruit bunches (OPEFB) are readily available in large quantities in palm oil mills. The fact is oil palm fibre (OPF) can be obtained directly from natural resource, cheap and also has advantages due to their renewable nature, low cost, and easy availability. This study was aim to determine the tensile and flexural properties of oil palm fibre-thermoset composites. Oil palm fibre/phenol formaldehyde (OPF/PF) composites and oil palm fibre reinforced epoxy (OPF/Epoxy) composites were fabricated to carry out the determination of mechanical properties. The composites were prepared by volume fraction of 40%, 50% and 60% for OPF/PF while for OPF/epoxy were 5%, 10%, 15% and 20%. Composites were cut based on the ASTM D638 for tensile testing and ASTM D790 flexural testing. The testing was conducted on a Universal Testing Machine while the interfacial adhesion between fibre and matrix were observed using the scanning electron microscopy (SEM). Results from tensile and flexural tests of OPF/PF composites showed an increasing trend of tensile and flexural strengths as the volume fraction of fibre was increased. From the scattered values, it is found that the highest tensile and flexural strengths for OPF/PF composites were obtained at 60% volume fraction, in average. The results of tensile and flexural tests for OPF/Epoxy composites showed that by the addition of fibre content, the tensile and flexural strength was decreased compared to pure epoxy resin (0% fibre). It has been notice that to obtain the optimum tensile and flexural properties was found at the volume fraction of 5%. It is also found that the dispersion of fibre and interfacial adhesion between fibre – matrix can affect the mechanical properties of the composites.
format Project Paper Report
author Ng, Jacky Fock Thiam
spellingShingle Ng, Jacky Fock Thiam
International Strategic Marketing Plan for a Multinational Manufacturing Company
author_facet Ng, Jacky Fock Thiam
author_sort Ng, Jacky Fock Thiam
title International Strategic Marketing Plan for a Multinational Manufacturing Company
title_short International Strategic Marketing Plan for a Multinational Manufacturing Company
title_full International Strategic Marketing Plan for a Multinational Manufacturing Company
title_fullStr International Strategic Marketing Plan for a Multinational Manufacturing Company
title_full_unstemmed International Strategic Marketing Plan for a Multinational Manufacturing Company
title_sort international strategic marketing plan for a multinational manufacturing company
publishDate 1997
url http://psasir.upm.edu.my/id/eprint/7799/1/GSM_1997_8_A.pdf
http://psasir.upm.edu.my/id/eprint/7799/
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score 13.160551