Factors influencing consumer behavioural intention and their effects on behaviour and willingness to pay for green hotels in Malaysia

Malaysia is one of the favourite destinations of tourists around the world; the numbers of tourists who visit this country increases gradually. Nowadays, environmental problems are discussed considerably, and people are starting to be aware of conservation activities. In the hotel industry, green...

Full description

Saved in:
Bibliographic Details
Main Author: Moghadas, Shayesteh
Format: Thesis
Language:English
Published: 2017
Online Access:http://psasir.upm.edu.my/id/eprint/70837/1/FEP%202017%2017%20-%20IR.pdf
http://psasir.upm.edu.my/id/eprint/70837/
Tags: Add Tag
No Tags, Be the first to tag this record!