Exploring technology roadmapping practices in Malaysia

This research aims to explore the practice of technology roadmapping (TRM) in Malaysia. Managers from a total of 11 firms were interviewed and follow by an in-depth study in a firm. The interviews have revealed that the use of TRM in Malaysia is limited. These findings signal a strong ignorance of t...

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Main Authors: Yee, Choy Leong, Yeo, Chiu Mui
Format: Conference or Workshop Item
Language:English
Published: 2012
Online Access:http://psasir.upm.edu.my/id/eprint/57210/1/053.pdf
http://psasir.upm.edu.my/id/eprint/57210/
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spelling my.upm.eprints.572102017-09-26T03:42:57Z http://psasir.upm.edu.my/id/eprint/57210/ Exploring technology roadmapping practices in Malaysia Yee, Choy Leong Yeo, Chiu Mui This research aims to explore the practice of technology roadmapping (TRM) in Malaysia. Managers from a total of 11 firms were interviewed and follow by an in-depth study in a firm. The interviews have revealed that the use of TRM in Malaysia is limited. These findings signal a strong ignorance of the dramatic impact technologies have on organizations among businesses operating in Malaysia. The findings from an in-depth interview showed that TRM has been effectively implemented by a firm. It also has enabled many technology roadmaps to be developed for identifying new technological research areas in future. 2012 Conference or Workshop Item PeerReviewed application/pdf en http://psasir.upm.edu.my/id/eprint/57210/1/053.pdf Yee, Choy Leong and Yeo, Chiu Mui (2012) Exploring technology roadmapping practices in Malaysia. In: Terengganu International Business and Economics Conference 2012 (TiBEC III), 18-20 Oct. 2012, Kuala Terengganu, Terengganu. (pp. 1638-1644).
institution Universiti Putra Malaysia
building UPM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Putra Malaysia
content_source UPM Institutional Repository
url_provider http://psasir.upm.edu.my/
language English
description This research aims to explore the practice of technology roadmapping (TRM) in Malaysia. Managers from a total of 11 firms were interviewed and follow by an in-depth study in a firm. The interviews have revealed that the use of TRM in Malaysia is limited. These findings signal a strong ignorance of the dramatic impact technologies have on organizations among businesses operating in Malaysia. The findings from an in-depth interview showed that TRM has been effectively implemented by a firm. It also has enabled many technology roadmaps to be developed for identifying new technological research areas in future.
format Conference or Workshop Item
author Yee, Choy Leong
Yeo, Chiu Mui
spellingShingle Yee, Choy Leong
Yeo, Chiu Mui
Exploring technology roadmapping practices in Malaysia
author_facet Yee, Choy Leong
Yeo, Chiu Mui
author_sort Yee, Choy Leong
title Exploring technology roadmapping practices in Malaysia
title_short Exploring technology roadmapping practices in Malaysia
title_full Exploring technology roadmapping practices in Malaysia
title_fullStr Exploring technology roadmapping practices in Malaysia
title_full_unstemmed Exploring technology roadmapping practices in Malaysia
title_sort exploring technology roadmapping practices in malaysia
publishDate 2012
url http://psasir.upm.edu.my/id/eprint/57210/1/053.pdf
http://psasir.upm.edu.my/id/eprint/57210/
_version_ 1643836419296198656
score 13.211869