Residents’ needs and organisers’ goals towards the organisation of Monsoon Cup Event, Malaysia

• Main Authors: Abdullah, Nawal Hanim, Patterson, Ian, Pegg, Shane, Awang, Khairil Wahidin
• Format: Article
• Language: English
• Published: Faculty of Economics and Management, Universiti Putra Malaysia 2014
• Online Access: http://psasir.upm.edu.my/id/eprint/38024/1/Residents%E2%80%99%20Needs%20and%20Organisers%E2%80%99%20Goals.pdf; http://psasir.upm.edu.my/id/eprint/38024/; http://econ.upm.edu.my/ijem/vol8no2/bab04.pdf

The Monsoon Cup sporting event is an international yachting regatta held annually in Pulau Duyong, Terengganu, Malaysia during monsoon season between November and January. This research is significant for stakeholders (the community and organisers) in terms of promoting a more transparent process f...