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A review of the relationship between brand image, satisfaction and loyalty.

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Bibliographic Details
Main Authors: Kamarohim, Norazlina, Othman, Manisah
Other Authors: Mansor, Zuraina
Format: Book Section
Language:English
Published: McGraw-Hill (Malaysia) 2012
Online Access:http://psasir.upm.edu.my/id/eprint/26175/
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id my.upm.eprints.26175
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spelling my.upm.eprints.261752014-10-25T04:16:57Z http://psasir.upm.edu.my/id/eprint/26175/ A review of the relationship between brand image, satisfaction and loyalty. Kamarohim, Norazlina Othman, Manisah McGraw-Hill (Malaysia) Mansor, Zuraina Mohd Ishan, Zahira Ho, Jo Ann Wong, Foong Yee 2012 Book Section PeerReviewed Kamarohim, Norazlina and Othman, Manisah (2012) A review of the relationship between brand image, satisfaction and loyalty. In: Research Issues in Management and Marketing. McGraw-Hill (Malaysia), Shah Alam, Selangor. ISBN 9789675771538 English
institution Universiti Putra Malaysia
building UPM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Putra Malaysia
content_source UPM Institutional Repository
url_provider http://psasir.upm.edu.my/
language English
author2 Mansor, Zuraina
author_facet Mansor, Zuraina
Kamarohim, Norazlina
Othman, Manisah
format Book Section
author Kamarohim, Norazlina
Othman, Manisah
spellingShingle Kamarohim, Norazlina
Othman, Manisah
A review of the relationship between brand image, satisfaction and loyalty.
author_sort Kamarohim, Norazlina
title A review of the relationship between brand image, satisfaction and loyalty.
title_short A review of the relationship between brand image, satisfaction and loyalty.
title_full A review of the relationship between brand image, satisfaction and loyalty.
title_fullStr A review of the relationship between brand image, satisfaction and loyalty.
title_full_unstemmed A review of the relationship between brand image, satisfaction and loyalty.
title_sort review of the relationship between brand image, satisfaction and loyalty.
publisher McGraw-Hill (Malaysia)
publishDate 2012
url http://psasir.upm.edu.my/id/eprint/26175/
_version_ 1643828851363545088
score 13.160551

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