Community as stakeholder: exploring corporate social responsibility outcome in Malaysian community development.
Community is a neglected stakeholder in terms of corporate social responsibility (CSR) research. This article exxplores the outcomes of CSR initiatives in community development in Malaysia. It aims to i) examine the profile of CSR providers including multinational corporations (MNCs) and local compa...
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Main Authors: | Ismail, Maimunah, Alias, Siti Noormi, Mohd. Rasdi, Roziah |
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Format: | Conference or Workshop Item |
Language: | English |
Published: |
2012
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Online Access: | http://psasir.upm.edu.my/id/eprint/19775/1/ID%2019775.pdf http://psasir.upm.edu.my/id/eprint/19775/ |
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