The Impact of Facebook Features and Activities on Purchase Intention in the Post-COVID Development Strategy 2030

Facebook is currently the most popular social media in the world. Now, Facebook not only provide certain features and activities that allowed its users to communicate with other people, but it also creates an online business platform for its users to conduct business online. However, due to the COVI...

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Bibliographic Details
Main Authors: Melvin Lee, Jing Wei, Asmaul Husna, Haris Fadzilah
Format: Proceeding
Language:English
Published: 2023
Subjects:
Online Access:http://ir.unimas.my/id/eprint/42815/1/Facebook.pdf
http://ir.unimas.my/id/eprint/42815/
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