Marketing Strategies And Firm Value : A Reseach Proposal

• Main Authors: Mohd Waliuddin, Mohd Razali, Kartinah, Ayupp, Sia Kai, Tan
• Format: Proceeding
• Language: English
• Published: 2023
• Subjects: H Social Sciences (General)
• Online Access: http://ir.unimas.my/id/eprint/42677/3/Marketing.pdf; http://ir.unimas.my/id/eprint/42677/; https://bbrcintex2023.wordpress.com

Nowadays, marketing is getting more important to all the company who wish to promote their products or service, building the strong brand in the customer’s mind, and building the relationship with the customers in the market. Through of Marketing strategies also, company can increase their firm valu...