Dayak Food Consumption Intention : A Comparative Study Between Peninsular Malaysia, Sabah, Indonesia, And Singapore
This research aim to investigate motivational factors specifically attitude on Dayak food consumption, subjective norm on Dayak food consumption, and perceived behavioural control on Dayak food consumption towards Dayak food consumption intention between 4 regions (Peninsular Malaysia, Sabah, Ind...
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| Main Author: | |
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| Format: | Final Year Project Report |
| Language: | English |
| Published: |
Universiti Malaysia Sarawak, (UNIMAS)
2017
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| Online Access: | http://ir.unimas.my/id/eprint/37812/2/Cheong%20Mun%20Yew%20%28fulltext%29.pdf http://ir.unimas.my/id/eprint/37812/ |
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