THE RELATIONSHIP BETWEEN ENVIRONMENTS OF COFFEE HOUSE WITH THE EMOTIONAL STATES AND PLACE ATTACHMENT AMONG YOUNG GENERATION IN KUCHING

Coffee drinking culture has fast growing in our world. The mushroomed growing number of modern coffee shop happened in Malaysia. It is because the lifestyles change. Businessman’s see the business opportunity, they change the outlook of coffee house to meet the needs of urban populations. The coffee...

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Main Author: LIEW, BING BING
Format: Final Year Project Report
Language:English
English
Published: Universiti Malaysia Sarawak, (UNIMAS) 2016
Subjects:
Online Access:http://ir.unimas.my/id/eprint/37576/1/LIEW%20BING%20BING%2024pgs.pdf
http://ir.unimas.my/id/eprint/37576/4/Liew%20Bing%20ft.pdf
http://ir.unimas.my/id/eprint/37576/
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spelling my.unimas.ir.375762024-02-09T09:03:21Z http://ir.unimas.my/id/eprint/37576/ THE RELATIONSHIP BETWEEN ENVIRONMENTS OF COFFEE HOUSE WITH THE EMOTIONAL STATES AND PLACE ATTACHMENT AMONG YOUNG GENERATION IN KUCHING LIEW, BING BING HF Commerce Coffee drinking culture has fast growing in our world. The mushroomed growing number of modern coffee shop happened in Malaysia. It is because the lifestyles change. Businessman’s see the business opportunity, they change the outlook of coffee house to meet the needs of urban populations. The coffee house wasn’t cheap for young generation but young generation willing to pay for it. Young generation purchasing style nowadays is more towards on status consumption. Young generation had been categorised in a materialistic society who still rely on parental financial support. The technological innovations affect the generation Y easily to accept new concepts of products or services. For example, they accept the luxury restaurants or cafés, as a means of self-expression or symbols of their desired lifestyle. In this study, I will analyses the relationship between coffee house environment with customer emotional states and place attachment among young generation in Kuching. Universiti Malaysia Sarawak, (UNIMAS) 2016 Final Year Project Report NonPeerReviewed text en http://ir.unimas.my/id/eprint/37576/1/LIEW%20BING%20BING%2024pgs.pdf text en http://ir.unimas.my/id/eprint/37576/4/Liew%20Bing%20ft.pdf LIEW, BING BING (2016) THE RELATIONSHIP BETWEEN ENVIRONMENTS OF COFFEE HOUSE WITH THE EMOTIONAL STATES AND PLACE ATTACHMENT AMONG YOUNG GENERATION IN KUCHING. [Final Year Project Report] (Unpublished)
institution Universiti Malaysia Sarawak
building Centre for Academic Information Services (CAIS)
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Sarawak
content_source UNIMAS Institutional Repository
url_provider http://ir.unimas.my/
language English
English
topic HF Commerce
spellingShingle HF Commerce
LIEW, BING BING
THE RELATIONSHIP BETWEEN ENVIRONMENTS OF COFFEE HOUSE WITH THE EMOTIONAL STATES AND PLACE ATTACHMENT AMONG YOUNG GENERATION IN KUCHING
description Coffee drinking culture has fast growing in our world. The mushroomed growing number of modern coffee shop happened in Malaysia. It is because the lifestyles change. Businessman’s see the business opportunity, they change the outlook of coffee house to meet the needs of urban populations. The coffee house wasn’t cheap for young generation but young generation willing to pay for it. Young generation purchasing style nowadays is more towards on status consumption. Young generation had been categorised in a materialistic society who still rely on parental financial support. The technological innovations affect the generation Y easily to accept new concepts of products or services. For example, they accept the luxury restaurants or cafés, as a means of self-expression or symbols of their desired lifestyle. In this study, I will analyses the relationship between coffee house environment with customer emotional states and place attachment among young generation in Kuching.
format Final Year Project Report
author LIEW, BING BING
author_facet LIEW, BING BING
author_sort LIEW, BING BING
title THE RELATIONSHIP BETWEEN ENVIRONMENTS OF COFFEE HOUSE WITH THE EMOTIONAL STATES AND PLACE ATTACHMENT AMONG YOUNG GENERATION IN KUCHING
title_short THE RELATIONSHIP BETWEEN ENVIRONMENTS OF COFFEE HOUSE WITH THE EMOTIONAL STATES AND PLACE ATTACHMENT AMONG YOUNG GENERATION IN KUCHING
title_full THE RELATIONSHIP BETWEEN ENVIRONMENTS OF COFFEE HOUSE WITH THE EMOTIONAL STATES AND PLACE ATTACHMENT AMONG YOUNG GENERATION IN KUCHING
title_fullStr THE RELATIONSHIP BETWEEN ENVIRONMENTS OF COFFEE HOUSE WITH THE EMOTIONAL STATES AND PLACE ATTACHMENT AMONG YOUNG GENERATION IN KUCHING
title_full_unstemmed THE RELATIONSHIP BETWEEN ENVIRONMENTS OF COFFEE HOUSE WITH THE EMOTIONAL STATES AND PLACE ATTACHMENT AMONG YOUNG GENERATION IN KUCHING
title_sort relationship between environments of coffee house with the emotional states and place attachment among young generation in kuching
publisher Universiti Malaysia Sarawak, (UNIMAS)
publishDate 2016
url http://ir.unimas.my/id/eprint/37576/1/LIEW%20BING%20BING%2024pgs.pdf
http://ir.unimas.my/id/eprint/37576/4/Liew%20Bing%20ft.pdf
http://ir.unimas.my/id/eprint/37576/
_version_ 1792160694181822464
score 13.18916