Cover Image

Innovation Diffusion: The Influence of Social Media Affordances on Complexity Reduction for Decision Making

Social media is a prominent communication platform. Its active usage permeates all generations and it is imperative that the platform be fully optimized for knowledge transfer and innovation diffusion. However, there are several considerations regarding platform usage, including media affordances. S...

Full description

Saved in:
Bibliographic Details
Main Authors: Shahrina, Md Nordin, Ammar Redza, Ahmad Rizal, Izzal Asnira, Zolkepli
Format: Article
Language:English
Published: Frontiers Media S.A. 2021
Subjects:
BF Psychology
H Social Sciences (General)
HE Transportation and Communications
Online Access:http://ir.unimas.my/id/eprint/36710/1/innovation1.pdf
http://ir.unimas.my/id/eprint/36710/
https://www.frontiersin.org/articles/10.3389/fpsyg.2021.705245/full
https://doi.org/10.3389/fpsyg.2021.705245
Tags: Add Tag
No Tags, Be the first to tag this record!

Internet

http://ir.unimas.my/id/eprint/36710/1/innovation1.pdf
http://ir.unimas.my/id/eprint/36710/
https://www.frontiersin.org/articles/10.3389/fpsyg.2021.705245/full
https://doi.org/10.3389/fpsyg.2021.705245

Similar Items