THE IMPACT OF TOTAL QUALITY MANAGEMENT (TQM) ON COMPETITIVE ADVANTAGE: A CONCEPTUAL MIXED METHOD STUDY IN THE MALAYSIA LUXURY HOTEL INDUSTRIES

The widespread use of TQM has impacted the hotel industry worldwide and increasingly identified as the key issue in differentiating service products and building competitive advantage in tourism. Accordingly, hotel industries may face a wide variety of saturated and uncertain TQM pract...

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Main Authors: Sin, Kit Yeng, Muhammad Shahar, Jusoh, Noormaizatul Akmar, Ishak
格式: Article
語言:English
出版: 2018
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在線閱讀:http://ir.unimas.my/id/eprint/33018/1/THE%20IMPACT%20OF%20TOTAL%20QUALITY%20MANAGEMENT%20%28TQM%29%20ON%20COMPETITIVE%20ADVANTAGE%20A%20CONCEPTUAL%20MIXED%20METHOD%20STUDY%20IN%20THE%20MALAYSIA%20LUXURY%20HOTEL%20INDUSTRIES_pdf.pdf
http://ir.unimas.my/id/eprint/33018/
https://www.abacademies.org/articles/The-impact-of-total-quality-management-1939-6104-17-2-192.pdf
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