Relationship building : Hair beauty salons and their customers

The aim of this research was to investigate how service providers (Hair Beauty Salons) turn walk-in customers into loyal consumers and if service providers’ age influences their approaches in enhancing relationship with their consumers. Data was gathered through in-depth interview with thirty (30)...

Full description

Saved in:
Bibliographic Details
Main Authors: Tudin , Rabaah, Tambabaki , Ellen
Format: Working Paper
Language:English
Published: Universiti Malaysia Sarawak, (UNIMAS) 2012
Subjects:
Online Access:http://ir.unimas.my/id/eprint/3232/1/Relationship%2Bbuilding%2Bhair%2Bbeauty%2B%2528abstract%2529%20%281%29.pdf
http://ir.unimas.my/id/eprint/3232/
Tags: Add Tag
No Tags, Be the first to tag this record!