Audience's Motivation to Attend Music Festival
Music festival and other events are considered as one of important attractions by destination marketers for tourist to come. The purpose of this study is to understand the motivation of audience to attend music festival and the growing popularity of music festival around the world. Music festivals a...
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| Main Author: | |
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| Format: | Final Year Project Report |
| Language: | English English |
| Published: |
Universiti Malaysia Sarawak (UNIMAS)
2019
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| Subjects: | |
| Online Access: | http://ir.unimas.my/id/eprint/28111/1/Audience%27s%20Motivation%20to%20Attend%20Music%20Festival%20%2824%20pgs%29.pdf http://ir.unimas.my/id/eprint/28111/4/Irmina%20Lumit.pdf http://ir.unimas.my/id/eprint/28111/ |
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