Audience's Motivation to Attend Music Festival
Music festival and other events are considered as one of important attractions by destination marketers for tourist to come. The purpose of this study is to understand the motivation of audience to attend music festival and the growing popularity of music festival around the world. Music festivals a...
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| Format: | Final Year Project Report |
| Language: | English English |
| Published: |
Universiti Malaysia Sarawak (UNIMAS)
2019
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| Online Access: | http://ir.unimas.my/id/eprint/28111/1/Audience%27s%20Motivation%20to%20Attend%20Music%20Festival%20%2824%20pgs%29.pdf http://ir.unimas.my/id/eprint/28111/4/Irmina%20Lumit.pdf http://ir.unimas.my/id/eprint/28111/ |
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my.unimas.ir.281112023-12-06T07:21:39Z http://ir.unimas.my/id/eprint/28111/ Audience's Motivation to Attend Music Festival Irmina Lumit, Anak Gerald NX Arts in general Music festival and other events are considered as one of important attractions by destination marketers for tourist to come. The purpose of this study is to understand the motivation of audience to attend music festival and the growing popularity of music festival around the world. Music festivals are events that consist of band, musical artists, singer show in a period of day with a large audience. Through field research, the researcher distributed questionnaire to 250 respondents in Kota Samarahan and Kuching, Sarawak. Universiti Malaysia Sarawak (UNIMAS) 2019 Final Year Project Report NonPeerReviewed text en http://ir.unimas.my/id/eprint/28111/1/Audience%27s%20Motivation%20to%20Attend%20Music%20Festival%20%2824%20pgs%29.pdf text en http://ir.unimas.my/id/eprint/28111/4/Irmina%20Lumit.pdf Irmina Lumit, Anak Gerald (2019) Audience's Motivation to Attend Music Festival. [Final Year Project Report] (Unpublished) |
| institution |
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| building |
Centre for Academic Information Services (CAIS) |
| collection |
Institutional Repository |
| continent |
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| country |
Malaysia |
| content_provider |
Universiti Malaysia Sarawak |
| content_source |
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| language |
English English |
| topic |
NX Arts in general |
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NX Arts in general Irmina Lumit, Anak Gerald Audience's Motivation to Attend Music Festival |
| description |
Music festival and other events are considered as one of important attractions by destination marketers for tourist to come. The purpose of this study is to understand the motivation of audience to attend music festival and the growing popularity of music festival around the world. Music festivals are events that consist of band, musical artists, singer show in a period of day with a large audience. Through field research, the researcher distributed questionnaire to 250 respondents in Kota Samarahan and Kuching, Sarawak. |
| format |
Final Year Project Report |
| author |
Irmina Lumit, Anak Gerald |
| author_facet |
Irmina Lumit, Anak Gerald |
| author_sort |
Irmina Lumit, Anak Gerald |
| title |
Audience's Motivation to Attend Music Festival |
| title_short |
Audience's Motivation to Attend Music Festival |
| title_full |
Audience's Motivation to Attend Music Festival |
| title_fullStr |
Audience's Motivation to Attend Music Festival |
| title_full_unstemmed |
Audience's Motivation to Attend Music Festival |
| title_sort |
audience's motivation to attend music festival |
| publisher |
Universiti Malaysia Sarawak (UNIMAS) |
| publishDate |
2019 |
| url |
http://ir.unimas.my/id/eprint/28111/1/Audience%27s%20Motivation%20to%20Attend%20Music%20Festival%20%2824%20pgs%29.pdf http://ir.unimas.my/id/eprint/28111/4/Irmina%20Lumit.pdf http://ir.unimas.my/id/eprint/28111/ |
| _version_ |
1784591465496707072 |
| score |
13.160551 |