Using Partial Least Square Approach to Investigate the Attitude and Behavioural Intention of Malaysian College Students to Adopt M-Learning

• Main Author: Jong, Ng Phen
• Format: Final Year Project Report
• Language: English; English
• Published: Universiti Malaysia Sarawak (UNIMAS) 2015
• Subjects: HF Commerce
• Online Access: http://ir.unimas.my/id/eprint/23891/1/USING%20PARTIAL%20LEAST%20SQUARE%2024pgs.pdf; http://ir.unimas.my/id/eprint/23891/6/Jong%20Ng%20Phen.pdf; http://ir.unimas.my/id/eprint/23891/

Mobile learning or m-learning now has gaining its popularity in the education sector, particularly in the teaching and learning practices conducted in distance learning and electronic learning (e-learning) environment. In the literature, two prominent trends that are consistently cited as reasons for the growing popularity of m-learning to facilitate teaching and learning of college stuents are: (1) the increasing trend of college students as consumers of mobile devices who can own more than two of these technologies including mobile phones; and (2) their heavy usage o smartphone to stay connected with the Internet. At present, empirical research related to the impact of m-learning to Malaysian college students, and whether they are readied to participate in mlearning environment is rather limited. This study aims to address this gap in the literature, by investigating the Malaysian college students’ attitude and their behavioural intention to participate in m-learning using partial least square (PLS) approach. The quantitative research is guided under Theory of Planned Behaviour and Activity Theory. Ten (10) hypotheses are being formulated and tested. The independent variables for this study are perceived ease of use, perceived usefulness, instructor readiness, student readiness, perceived self-efficacy, learning autonomy, facilitating condition, attitude, subjective norm and perceived behavioural control; the dependent variable is student’s intention to use mobile learning. 355 usable sets of questionnaires were collected and analysed further by using SmartPLS. The outcomes from the research revealed that most of the respondents possess more than one mobile device included smartphones, tablets and so forth. Besides, 93.5% of them access to the Internet as part of their daily activity. On the other hand, the ten hypotheses are supported in this study. This indicated the college students have high intention to use the mobile learning in their study life and they are ready for it. The findings of this study have both theoretical and practical contributions in the context of engaging m-learning to promote effective teaching and learning for college students in Malaysia.