Pengurusan Pemasaran Pesta Tarian Singa Nanyang Wushu Di Kuching Oleh Persekutuan Nanyang Wushu Sarawak

• Main Author: Jee, Pei Lun.
• Format: Final Year Project Report
• Language: English; English
• Published: Universiti Malaysia Sarawak (UNIMAS) 2018
• Subjects: NX Arts in general
• Online Access: http://ir.unimas.my/id/eprint/23634/1/PENGURUSAN%20PEMASARAN%20PESTA%2024pgs.pdf; http://ir.unimas.my/id/eprint/23634/4/PENGURUSAN%20PEMASARAN%20PESTA%20FT.pdf; http://ir.unimas.my/id/eprint/23634/

This research is about marketing management of Nanyang Wushu Lion Dance Festival in Kuching organized by Nanyang Wushu Federation of Sarawak (NWFS). This study was conducted to analyze the marketing management carried out by the Nanyang Wushu Federation of Sarawak, studying the challenges faced by N...