The international tourists’ perspective on Malaysia’s Economic Transformation Programme (ETP)
The Economic Transformation Programme (ETP) is a strategic plan by the Malaysian Government to transform the tourism sector into a high-yield industry by 2020. It is vital to understand the perception of international tourists on the Government’s initiatives in transforming the industry. Hence, th...
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| Main Authors: | , , |
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| Format: | E-Article |
| Language: | English |
| Published: |
Elsevier Ltd.
2014
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| Subjects: | |
| Online Access: | http://ir.unimas.my/id/eprint/12801/1/The%20international%20tourists%E2%80%99%20perspective%20on%20Malaysia%E2%80%99s%20Economic%20%28abstract%29.pdf http://ir.unimas.my/id/eprint/12801/ http://www.sciencedirect.com/science/article/pii/S1877042814042414 |
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