What matters to infrequent customers: a pragmatic approach to understanding perceived value and intention to revisit trendy coffe café
Notwithstanding the rise of trendy coffe café, little is done to investigate revisit intention towards the café in the context of developing markets. In particular, there is a lack of study which provides theoretical and practical explanation to the perceptions and behaviours of infrequent customer...
Saved in:
Main Authors: | , |
---|---|
格式: | E-Article |
语言: | English |
出版: |
Springer
2016
|
主题: | |
在线阅读: | http://ir.unimas.my/id/eprint/12095/1/Article%204.pdf http://ir.unimas.my/id/eprint/12095/ |
标签: |
添加标签
没有标签, 成为第一个标记此记录!
|