Harnessing the power of artificial intelligence (AI) : a paradigm shift in HRM practices for employee sustainable performance

• المؤلفون الرئيسيون: Chin, Ying Sin, Abang Azlan, Mohamad, Lo, May Chiun
• التنسيق: مقال
• اللغة: English
• منشور في: Emerald Publishing Limited 2024
• الموضوعات: HD28 Management. Industrial Management; T Technology (General)
• الوصول للمادة أونلاين: http://ir.unimas.my/id/eprint/47583/1/Harnessing%20the%20power%20%281%29.pdf; http://ir.unimas.my/id/eprint/47583/; https://www.emerald.com/insight/content/doi/10.1108/gkmc-06-2024-0355/full/html

Purpose – This study aims to investigate the interplay between artificial intelligence (AI) integration, organizational digital culture, human resource management (HRM) practices and employee sustainable performance in luxury hotels in Malaysia. It seeks to elucidate how AI adoption influences org...