The cultural impact on international marketing strategy, with a special emphasis of Bangladesh perspective

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Bibliographic Details
Main Author: Rashed, Al Karim
Format: Article
Language:English
Published: School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP) 2015
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Online Access:http://dspace.unimap.edu.my:80/xmlui/handle/123456789/40676
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Summary:Link to publisher's homepage at http://ijbt.unimap.edu.my