Marketing and promoting library and information services : The Sarawak experience

• Main Authors: Japri, Bujang Masli, Bronny Lawrence, Nawe
• 格式: Working Paper
• 语言: English
• 出版: Penang Public Library Corporation Malaysia 2010
• 主题: Marketing; International Conference On Marketing, Promoting & KPI for Library and Information Centre Services; Promotion; Libraries
• 在线阅读: http://dspace.unimap.edu.my/xmlui/handle/123456789/10381

International Conference On Marketing, Promoting & KPI 2010 for Library & Information Centre Services organized by Penang Public Library Corporation Malaysia and co-organized by Goethe-Institute Malaysia, 25th - 26th October 2010 at Penang Public Library Corporation Malaysia, Penang, Malaysi...