Smartphone dependency and its impact on purchase behaviour

• المؤلفون الرئيسيون: Amran Harun, Liew, Toh Soon, Abdul Wahid Mohd Kassim, Rini Suryati Sulong
• التنسيق: مقال
• اللغة: English; English
• منشور في: Canadian Center of Science and Education (CCSE) 2015
• الموضوعات: HF5001-6182 Business
• الوصول للمادة أونلاين: https://eprints.ums.edu.my/id/eprint/32471/1/Smartphone%20dependency%20and%20its%20impact%20on%20purchase%20behaviour.pdf; https://eprints.ums.edu.my/id/eprint/32471/3/Smartphone%20dependency%20and%20its%20impact%20on%20purchase%20behaviour%20_ABSTRACT.pdf; https://eprints.ums.edu.my/id/eprint/32471/; https://www.ccsenet.org/journal/index.php/ass/article/view/51378; https://doi.org/10.5539/ass.v11n26p196

People nowadays seem to become dependent towards smartphone due to its convenience, great camera features, easy applications’ installations, and more importantly, it can do most of the computer functions on the go. Significantly, smartphone usage in Malaysia is growing enormously and has become a si...