The relationship between motivations factors and online shopping participation among student in University Malaysia Pahang

In the era of globalization, electronic marketing is a great revolution. Over the last decade maximum business organizations are running with technological change. Online shopping is the use of technology for better marketing performance. And retailers are devising strategies to meet the demand of...

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主要作者: Afikah, Abd Rahman @ Othman
格式: Undergraduates Project Papers
语言:English
出版: 2016
主题:
在线阅读:http://umpir.ump.edu.my/id/eprint/15957/1/The%20relationship%20between%20motivations%20factors%20and%20online%20shopping%20participation%20among%20student%20in%20University%20Malaysia%20Pahang-CD%2010326.pdf
http://umpir.ump.edu.my/id/eprint/15957/
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