A short review on the trend of mobile commerce continuance intention studies and its underlying model

The purpose of this article is to provide a general overview on mobile commerce research with a focus on mobile commerce continuance usage intention studies. It highlights the phenomenon of mobile commerce industry as well as the conceptual definition of mobile commerce itself. It is then followed b...

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Bibliographic Details
Main Authors: Azyanee Luqman, Mohammad Ismail, Razli Che Razak
Format: Book Section
Language:English
Published: Universiti Malaysia Kelantan 2013
Online Access:http://discol.umk.edu.my/id/eprint/8542/1/Paper%20Conference%201.pdf
http://discol.umk.edu.my/id/eprint/8542/
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