The mediating role of satisfaction, norms and conflict on families's food selection in Malaysia
Human eating behavior in food selection can be influenced by intrinsic values such as liking, taste, and odor, and extrinsic factors such as social, culture, and economy. Literature reviewed indicated that social, culture, family or group influences might outweigh the intrinsic trigger factors. Ther...
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| Main Authors: | , , |
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| Format: | Non-Indexed Article |
| Published: |
2014
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| Online Access: | http://discol.umk.edu.my/id/eprint/8013/ |
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