The influence of store atmospherics on women purchase behavior in Mydin hypermarket
The study aims to investigate the influence of the store atmospherics on women purchase behaviour. From the past researcher found there are significant relationship between the element of store atmospherics and the women purchase pattern. the purpose of this research is to identify the influence of...
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| Main Authors: | , , , |
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| Format: | Undergraduate Final Project Report |
| Published: |
2015
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| Online Access: | http://discol.umk.edu.my/id/eprint/6660/ |
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