Consumer’s behavior towards intention staying at a green hotel, Malaysia
Consumers nowadays are concern about eco-friendly environment and focus on the green product and service. This has been contributing many industries change their production trend to green product and service to meet the need and want of their customers. This also include impel the hotel going green....
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| Main Authors: | , , |
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| Format: | Undergraduate Final Project Report |
| Published: |
2015
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| Online Access: | http://discol.umk.edu.my/id/eprint/6376/ |
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