Shopping behaviour among UMK students
This study explores the influence of environment of store, price, merchandise and demographic factors towards shopping behaviour of the students. This study will helpful to the entrepreneur or business owner to prepare their strategies to interact with that influence. The approach is based on the st...
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| Format: | Undergraduate Final Project Report |
| Published: |
2011
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| Online Access: | http://discol.umk.edu.my/id/eprint/5460/ |
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