Tourism images and tourist response behaviour: A case of Sabah, Malaysia
The country image is one of the components that can influence a tourist to revisit a destination. The tourism image is the first thing a tourist will see before travelling to a country, and it can directly reflect a country's positive and negative attributes. Thus, this study investigates the c...
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Main Authors: | Muhammad Faizul Hakimi Kamaruzzaman, Noorsyuhadah Shahrel, Nur Aliah Abdul Shukor, Wong Hao Jun |
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Format: | Undergraduate Final Project Report |
Language: | English |
Published: |
2021
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Online Access: | http://discol.umk.edu.my/id/eprint/3819/1/GROUP%20T33.pdf http://discol.umk.edu.my/id/eprint/3819/ |
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