Impact of digital marketing on customer loyalty among Universiti Malaysia Kelantan Pengkalan Chepa students
The digital marketing landscape has transformed brand engagement, enabling businesses to showcase and compare products online. This study focuses on the impact of digital marketing, including social media marketing (SMM), search engine optimization (SEO), content marketing (CM), and influencer marke...
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| Main Authors: | , , , |
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| Format: | Undergraduate Final Project Report |
| Language: | English |
| Published: |
2024
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| Online Access: | http://discol.umk.edu.my/id/eprint/14076/1/SAK16.pdf http://discol.umk.edu.my/id/eprint/14076/ |
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