The effect of scammers on customer perception toward E-Commerce platform among Universiti Malaysia Kelantan students

• Main Authors: Thanabalan B.Ramoo, Muhammad Shafie Mohd Sharif, Nur Salina Mohd Shariff, Wan Nur Farah Nadhira Wan Rahin
• Format: Undergraduate Final Project Report
• Language: English
• Published: 2023
• Online Access: http://discol.umk.edu.my/id/eprint/13246/1/SAK51.pdf; http://discol.umk.edu.my/id/eprint/13246/

Recently, the country has seen an increase in the number of scammers using ecommerce platforms. As a result, the goal of this study is to investigate the effect of scammers on customers' perception of an e-commerce platform among UMK students. The objective of this study is to identify the rela...