The integration of marketing-mix and logistics component on small and medium business performance
The aquaculture industry in Malaysia is one of the contributor to the gross domestic product (GDP) and has become top 15 of the global producers with 521,000 tons of total aquaculture production. However, there are a large total of business facing failures, unsustainable and poor performance. Moreov...
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| Main Author: | |
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| Format: | UMK Etheses |
| Language: | English |
| Published: |
2021
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| Online Access: | http://discol.umk.edu.my/id/eprint/11365/1/Abdul%20Aziz%20Bin%20Yaacob.pdf http://discol.umk.edu.my/id/eprint/11365/ |
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