Information marketing in Sri Lankan academic libraries
Describes a study that investigates the marketing of "free-based" information services in five selected academic libraries in Sri Lanka. A total of 5 senior librarians were interviewed and 250 library users answered questionaires. The study revealed that all the academic libraries offer...
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
2002
|
| Subjects: | |
| Online Access: | http://eprints.um.edu.my/14327/1/Information_marketing.pdf http://eprints.um.edu.my/14327/ |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|