How satisfied are inbound medical tourists in Malaysia? a study on private hospitals in Kuala Lumpur
The study explores inbound medical tourists’ satisfaction from 137 respondents sampled using the combination of purposeful and convenience samplings in five private hospitals in Kuala Lumpur. In descending order of scores, medical tourists are most satisfied with doctors, nurses, hospital services,...
Saved in:
Main Authors: | , , , |
---|---|
Format: | Article |
Language: | English |
Published: |
Taylor & Francis
2012
|
Subjects: | |
Online Access: | http://eprints.um.edu.my/10413/1/10548408.2012.pdf http://eprints.um.edu.my/10413/ |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
id |
my.um.eprints.10413 |
---|---|
record_format |
eprints |
spelling |
my.um.eprints.104132019-03-21T06:29:02Z http://eprints.um.edu.my/10413/ How satisfied are inbound medical tourists in Malaysia? a study on private hospitals in Kuala Lumpur Musa, Ghazali Doshi, R.R. Wong, K.M. Thirumoorthy, T. GV Recreation Leisure The study explores inbound medical tourists’ satisfaction from 137 respondents sampled using the combination of purposeful and convenience samplings in five private hospitals in Kuala Lumpur. In descending order of scores, medical tourists are most satisfied with doctors, nurses, hospital services, hospital atmosphere, and hospital facilities. Hospital facilities and doctors are the two most important dimensions in influencing the overall satisfaction. There are significant differences in the levels of satisfaction within demographic profiles. The article contributes to knowledge on the establishment of dimensions and items pertinent to measuring medical tourists’ satisfaction and the results provide insights into managerial and marketing implications. Taylor & Francis 2012 Article PeerReviewed application/pdf en http://eprints.um.edu.my/10413/1/10548408.2012.pdf Musa, Ghazali and Doshi, R.R. and Wong, K.M. and Thirumoorthy, T. (2012) How satisfied are inbound medical tourists in Malaysia? a study on private hospitals in Kuala Lumpur. Journal of Travel and Tourism Marketing, 29. pp. 629-646. ISSN 1054-8408 |
institution |
Universiti Malaya |
building |
UM Library |
collection |
Institutional Repository |
continent |
Asia |
country |
Malaysia |
content_provider |
Universiti Malaya |
content_source |
UM Research Repository |
url_provider |
http://eprints.um.edu.my/ |
language |
English |
topic |
GV Recreation Leisure |
spellingShingle |
GV Recreation Leisure Musa, Ghazali Doshi, R.R. Wong, K.M. Thirumoorthy, T. How satisfied are inbound medical tourists in Malaysia? a study on private hospitals in Kuala Lumpur |
description |
The study explores inbound medical tourists’ satisfaction from 137 respondents sampled using the combination of purposeful and convenience samplings in five private hospitals in Kuala Lumpur. In descending order of scores, medical tourists are most satisfied with doctors, nurses, hospital services, hospital atmosphere, and hospital facilities. Hospital facilities and doctors are the two most
important dimensions in influencing the overall satisfaction. There are significant differences in the
levels of satisfaction within demographic profiles. The article contributes to knowledge on the establishment
of dimensions and items pertinent to measuring medical tourists’ satisfaction and the results provide insights into managerial and marketing implications. |
format |
Article |
author |
Musa, Ghazali Doshi, R.R. Wong, K.M. Thirumoorthy, T. |
author_facet |
Musa, Ghazali Doshi, R.R. Wong, K.M. Thirumoorthy, T. |
author_sort |
Musa, Ghazali |
title |
How satisfied are inbound medical tourists in Malaysia?
a study on private hospitals in Kuala Lumpur
|
title_short |
How satisfied are inbound medical tourists in Malaysia?
a study on private hospitals in Kuala Lumpur
|
title_full |
How satisfied are inbound medical tourists in Malaysia?
a study on private hospitals in Kuala Lumpur
|
title_fullStr |
How satisfied are inbound medical tourists in Malaysia?
a study on private hospitals in Kuala Lumpur
|
title_full_unstemmed |
How satisfied are inbound medical tourists in Malaysia?
a study on private hospitals in Kuala Lumpur
|
title_sort |
how satisfied are inbound medical tourists in malaysia?
a study on private hospitals in kuala lumpur |
publisher |
Taylor & Francis |
publishDate |
2012 |
url |
http://eprints.um.edu.my/10413/1/10548408.2012.pdf http://eprints.um.edu.my/10413/ |
_version_ |
1643688793599901696 |
score |
13.18916 |