Artificial intelligence: awareness among hoteliers at The St. Regis, Kuala Lumpur and The Haven Resort Hotel, Perak / Abdullah Salleh Mohd Suhairi and Mohamad Syamil Mohd Sharif

• Main Authors: Mohd Suhairi, Abdullah Salleh, Mohd Sharif, Mohamad Syamil
• Format: Thesis
• Language: English
• Published: 2019
• Subjects: Electronic data processing. Information technology. Knowledge economy. Including artificial intelligence and knowledge management
• Online Access: https://ir.uitm.edu.my/id/eprint/98269/1/98269.pdf; https://ir.uitm.edu.my/id/eprint/98269/

The purpose of this study was to examine the awareness of Artificial Intelligence (Al) among the Malaysian lodging industry. The hospitality industry is strongly linked with the advancement of technology to remain competitive in the business. Since, artificial intelligence has emerged in other indus...