Growth strategies in petrochemical integrated logistics Industries (a case study of MISC Integrated Logistics (M) Sdn Bhd) / Mahadi Shaik Omar, Mohd Nazim Abdul Razak and Mohd Zain Mohd Amin

• Main Authors: Shaik Omar, Mahadi, Abdul Razak, Mohd Nazim, Mohd Amin, Mohd Zain
• Format: Thesis
• Language: English
• Published: 2007
• Subjects: Electronic data processing. Information technology. Knowledge economy. Including artificial intelligence and knowledge management
• Online Access: https://ir.uitm.edu.my/id/eprint/89121/1/89121.pdf; https://ir.uitm.edu.my/id/eprint/89121/

The objective of the research was for developing a framework for a logistic company in determining the growth strategies in order to increase market shares in Petrochemical integrated logistic industries in Eastern Region of Malaysia. The first step was by carrying out Gap Analysis in business perf...