A study of passenger handling practices at Pelangi Air Sendirian Berhad / Abdul Halim Hassan
The best selling point any airline can have these days is for its passengers to have a good service experience which will encourage repeat patronage. The quest to lure passengers is seen more as a product rather than fare competition. For an airline company, providing quality service is important an...
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Main Author: | Hassan, Abdul Halim |
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Format: | Student Project |
Language: | English |
Published: |
1994
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Subjects: | |
Online Access: | https://ir.uitm.edu.my/id/eprint/93796/1/93796.pdf https://ir.uitm.edu.my/id/eprint/93796/ |
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